TIL Nike's Slogan "Just Do It" was inspired by double-murderer Gary Gilmore who said in his last moments facing down a firing squad "Let's Do It" : r/todayilearned
Nike's 'Just do it' slogan inspired by death row prisoner's last words
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Tundé on Twitter: "RT TINCCreative "Did you know that Nike was originally called Blue Ribbon Sports 'BRS'? Not just that – their signature slogan “Just do it” was inspired by Utah killer,
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How did Nike come up with its iconic slogan 'Just Do It'? - Quora
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Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden : NPR
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Revealed: Nike's 'Just Do It' slogan was inspired by a convicted killer's last words | The Independent | The Independent
Just Do It': The surprising and morbid origin story of Nike's slogan - The Washington Post
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History of advertising: No 118: Nike's 'Just do it' tagline
The Origin of Nike's "Just Do It" Slogan | Reader's Digest
Nike's 'Just Do It' slogan is actually the last words of a murderer looming execution - India Today
